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Themes and the builder

The builder edits your storefront visually: colours, fonts, sections and links, without code.

Themes

A theme is the base design of your store. Free shops can use the three free themes: Minimal, Ocean and Aurora. Paid themes (marked Paid on the Themes page, for example Obsidian, Glitch Pro, Zombie, Glacier, Crimson, Frameline, Onyx and Orbit) are bought separately, once per theme, on any plan: a Premium or Pro subscription does not include them. Choose a theme on the Themes page. Every theme has a live demo store filled with clearly labelled sample content: see them all on the theme demo page, or open one directly, for example demo-glacier on the platform domain. Checkout is disabled in the demos.

Zombie has its own page design (dark zinc surfaces, purple accent, glowing hero, text marquee, bordered product cards, video band, stat cards and a scrolling review wall) and two extra fields: a header button text and a hero background video. Every block is a normal section, so you can show, hide, reorder, add and remove them like on any other theme. Blocks without content (video, reviews, numbers, logo marquee) stay hidden on your live shop until you fill them in.

Orbit is a 3D showcase theme: your product model stays on screen and moves with the scroll. See the Orbit 3D theme guide for swapping the model and tuning the camera.

The builder

Open Builder to edit your store. Every plan can customise:

Standard sections include announcement bar, hero, trust strip, categories, products, countdown banner, why us, steps, community, features, text, image, call to action, FAQ, testimonials, divider and spacer.

What each plan includes

CapabilityFreePremiumPro
Standard theme customisation and sectionsYes (max 20 sections)Yes (max 40)Yes (max 40)
Free themesYesYesYes
Paid themesBought separately, any plan
Extra sections: gallery, video, stats, logo marquee, shop numbers, live sales popupNoYesYes
Custom domainNoYesYes
Free pixel grid (positioned elements)NoNoYes
Custom CSSNoNoYes

The server enforces these limits. If you try to use something your plan does not include, you are asked to upgrade.

Templates from the marketplace

You can also install a complete design bought in the marketplace. An install respects your plan: parts your plan does not include are not applied. The last install can be undone.