Variants, stock and delivery

Variants are the options a buyer chooses between, for example 30 days, 90 days or lifetime. Each variant has its own price, stock and delivery.

Deliverables type

On the Pricing & Stock tab of the product editor, above the variants, you choose how the product is delivered and how its stock works:

A Serials product delivers stock lines only and a Files product delivers files only. If you switch the type, existing lines and files are kept (you are asked to confirm), but only what the new type delivers is handed out. Products created before this setting existed keep working exactly as before: they show no type until you pick one, and then deliver both lines and files as always. Products that only had stock lines or only had files were assigned Serials or Files automatically.

Instructions

The Instructions field is a rich text note shown to the customer on the order page once the payment is completed, and, on Premium and Pro, in the delivery e-mail as plain text. Use it to explain how to redeem or use the delivered items. It can be up to 50 KB. Unsafe HTML such as scripts is removed when you save.

Variants

A product can have up to 50 variants. For each variant you set:

• Name (required), description and image.
• Price in euro, and an optional slashed (original) price shown crossed out.
• Cost (optional, for your own records).
• Min quantity and Max quantity per order.
• Volume discounts, see Checkout and discounts.
• Stock & delivery: depends on the deliverables type above. Serials: stock lines. Files: attached files and either a stock number or infinite stock. Without a type: tick "Track stock with deliverable lines" for managed stock; leave it off for unlimited stock.

A product always keeps at least one variant. If you do not add variants, a variant called "Default" is created from the price.

Stock: one delivery per line

Set a variant to managed stock to deliver unique items such as license keys, account details or links. Each line of text you add is one deliverable:

• Add stock by pasting one item per line. You can add up to 2,000 lines at a time, each up to 4,000 characters, and up to 20,000 undelivered lines per variant.
• When someone buys quantity 3, three lines are taken from the stock and delivered. A line is delivered only once.
• When the stock reaches zero, the variant shows as out of stock and cannot be bought.
• Delivered lines cannot be deleted. Undelivered lines can.
• You can hide the stock count from buyers with the "hide stock count" option.

Unlimited stock variants never run out. They are meant for downloads, access links or products where every buyer gets the same thing.

Downloadable files

Attach files to a variant to deliver them after payment. Files are limited to 25 MB each and common archive, document, text and code formats are allowed (for example zip, rar, 7z, pdf, txt, md, json, csv, xml, lua, js, py). Paid files are stored privately and are never served as public links. Buyers receive time-limited download links after their payment is confirmed.

Redirect URL

A variant can have a redirect URL. After a completed payment, the buyer is redirected there. It must be an http or https address.

What the buyer receives

• The delivered items (keys or lines), file download links and the deliverables label you set, on the order page right after payment.
• The same delivery in an e-mail sent to the buyer's e-mail address.
• If you asked for custom fields after payment, the buyer is prompted to fill them in.

If an order is refunded or in dispute, downloads are no longer available.